On-Demand Webinar: Social Media Trends for 2023
What are the top social media trends to take into consideration for 2023? Listen to Frida Fors Wallsbeck, Nordic Marketing Manager at Meltwater, Pino Roscigno, Commercial & Brand Director at Stadium, and Ola Holmgren, Product Manager at Bannerflow, talk to our host and Product Manager Hanna von Essen.
We delve into topics such as:
- Social intelligence and how to use it in your social media strategy
- The risks of relying solely on social platform analytics
- How to utilise trends without compromising your brand
- The rise of social commerce and the role that social media is playing
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1. Social Shopping
2023 has just started, and one of the trends that are often discussed right now is social shopping. What’s buzzing around this trend at the moment?
2. Video Content
Video content has been growing over the past years and still is a big social media trend for 2023. What’s new within video?
3. Trends and Consumer Behaviour During the Recession
The pandemic contributed to faster digitalisation and a shift in media consumption. Now we’re facing a recession, where customer behaviour also tends to shift. What social media trends do we see as reactions to those macro trends?
4. Social Listening
2023 has just started, and one of the trends that are often discussed right now is social shopping. What’s buzzing around this trend at the moment?
5. Cancel Culture
We see cancel culture as a big trend in social media. Is this growing, and how do you deal with it?
6. Trends for LinkedIn and Questions
LinkedIn is growing – are there any trends for LinkedIn and B2B? And questions from participants.