The travel marketer's guide to display advertising

Read how Kayak, Lonely Planet and Korean Air have succeeded in creating display advertising with great results. 


Download this guide to get insights and tactics for improved performance which will benefit any marketing team in the travel industry.

Tactics include:

  • Using dynamic content for targeted offers

  • Localising and personalising ads

  • Finding transparency with media spend

  • Experimenting with formats built to convert


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