Tailor ads to all your customers, worldwide – saving time and money.
Increase return on investment by retargeting customers with specific products based on booking history. Or use live data feeds to show automatic price updates.
Boost performance by visualising destinations with hundreds of code-free drag and drop design widgets. Use video, countdown timers – even forms that let customers book in-banner!
“We are able to build better creatives with Bannerflow: showing the right message to our audience, boosting our CTR, and therefore increasing our ROI.”
From top to bottom, from awareness to conversion. Go from creative concept to an entire multimarket, multi-destination campaign in minutes.
Translate ads directly in-platform. Scale quickly from one language to all the variations you need for a global campaign.
Use ad creatives that connect with audiences. For example, mention Paris’ nightlife in ad copy to young travellers, but display images of Disneyland when targeting families.
Serve local promotions depending on where the viewer is – right down to the district. Localise the content in your ads through familiar imagery, or copy specific to cities and regions.
Evaluate campaign creatives and optimise in real-time. A/B test and update live published ads instantly, to improve results.
Maintain brand consistency across all creative assets and campaigns. Avoid lengthy lead times by approving and updating ads instantly – manage regional teams with ease.
Gain transparency by moving your ad production online and in-house. Go from concept to published campaign using a single, cloud-based platform, and improve team workflow.
“It’s our job as advertisers to make sure our ads load quickly, and without using up too much mobile data. We always optimise our image sizes via Bannerflow.”
Grab your audiences’ attention. Serve hyper-relevant, engaging ads and show offers and products based on customer data, without using fixed templates.
Personalise everything – from key elements such as the colour of a button, image and CTA; to more advanced features, such as rich media, video, and interactivity.
Sergio Fernandez
Digital Design and Production Specialist
Lonely Planet explains how its in-house marketing team works to produce exceptional display advertising, using a creative management platform (CMP).
Dynamic ads offer brands the power to produce hyper-relevant display advertising. From cruise lines, to airlines, dynamic creative campaigns convert.
Download this guide to get insights and tactics for improved performance which will benefit any marketing team in the travel industry.
Interested in finding out what we can do for your team? Use the form below to request a free online tour of the platform.