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  • Solutions
      • Get started
      • Step 1: Automate production

        Produce premium ads easier and faster

      • Step 2: Campaign management

        Seamless distribution and optimisation

      • Step 3: Personalisation

        Tailor and power ad experiences


      • Complete solution
      • Digital transformation

        All-in-one digital advertising solution

      • Industries
      • Telecom

      • E-commerce

      • Financial services

      • iGaming

      • Travel

      • Agency

      • Case studies
      • More customer stories >

  • Product
      • Product areas
      • Creative Studio

        Design, scale, collaborate, export

      • Creative Campaign Management

        Distribute, manage, analyse, optimise

      • Creative Personalisation

        DCO and product recommendations

  • Inspiration
      • Inspiration

        Get your inspiration here

      • Webinars

        Explore the why

      • Resources

        E-books, Reports, Inforgaphics

      • Ultimate guides

        Learn best practices

      • Blog

        Everything you need to know

  • Our Platform
      • Why Bannerflow

      • Ad formats

      • Customer success

      • What´s new

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  2. Blog
  3. Guides

Optimisation | 08 min read

9 things you need to know about the state of media buying

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Optimisation | 05 min read

What are DMPs? And why you need to combine DMPs with DSPs

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Brand safety | 06 min read

What the hell is GDPR? What advertisers need to know

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Display advertising | 08 min read

Display advertising best practices 2018

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Brand safety | 06 min read

Transparency: what digital advertisers need to know now

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Display advertising | 06 min read

Sabotage or golden opportunity? The bottom line: ITP will make you change

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Brand safety | 08 min read

The Ultimate Guide to Brand Safety

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Campaign examples | 09 min read

7 great (and not so great) sports marketing campaigns

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Brand safety | 06 min read

Marketing with fake news: A dangerous game

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Optimisation | 07 min read

Measuring ad success - a guide to metrics

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