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  • Solutions
      • Get started
      • Step 1: Automate production

        Produce premium ads easier and faster

      • Step 2: Campaign management

        Seamless distribution and optimisation

      • Step 3: Personalisation

        Tailor and power ad experiences


      • Complete solution
      • Digital transformation

        All-in-one digital advertising solution

      • Industries
      • Telecom

      • E-commerce

      • Financial services

      • iGaming

      • Travel

      • Agency

      • Case studies
      • More customer stories >

  • Product
      • Product areas
      • Creative Studio

        Design, scale, collaborate, export

      • Creative Campaign Management

        Distribute, manage, analyse, optimise

      • Creative Personalisation

        DCO and product recommendations

  • Inspiration
      • Inspiration

        Get your inspiration here

      • Webinars

        Explore the why

      • Resources

        E-books, Reports, Inforgaphics

      • Ultimate guides

        Learn best practices

      • Blog

        Everything you need to know

  • Our Platform
      • Why Bannerflow

      • Ad formats

      • Customer success

      • What´s new

  1. Start
  2. Blog
  3. Explainers

What is a Hybrid Marketing Model?

Explainers | 05 min read

Learn more

Optimisation | 09 min read

7 ways to increase marketing ROI by combining creativity and data

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Brand safety | 07 min read

Data privacy legislation: what display advertisers need to know

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Creative Management Platforms | 10 min read

What is a Creative Management Platform (CMP)?

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In-house marketing | 06 min read

The state of in-housing according to 3 leading marketers | 2020

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Personalisation | 10 min read

Why contextual targeting in advertising is the next big thing – again

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Creative Management Platforms | 04 min read

Creative Studio: Introducing Bannerflow's next generation ad creator

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Programmatic advertising | 06 min read

What is programmatic creative?

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Programmatic advertising | 05 min read

5 great programmatic campaigns that you need to embrace

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Optimisation | 10 min read

The beginner's guide to analysing and optimising display advertising

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Display advertising | 04 min read

Q&A: The future of display advertising

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Display advertising | 05 min read

Is display advertising still effective?

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Display advertising | 04 min read

What is affiliate marketing?

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